All Of It

edtechdigest.com

Achieving a whole school connected environment.

GUEST COLUMN | by Travis Warren

CREDIT BlackbaudSchools live to serve the needs of those that walk through their doors. Whether students, parents, volunteers or faculty, education is a customer service business. At private schools, this is perhaps even truer than at their public school counterparts. Private schools live and die by the experience they provide to their customers; their paying families. And with the rise of school choice programs and charter schools (better public school options) the competitive pressure to provide a top-notch experience has never been greater. To stay competitive, private schools rely on unique user experiences to uphold their positive reputation, maintain their existing families, and differentiate their school when engaging with prospective students.

It should be no surprise that technology is at the center of this experience. Away from school, students, parents, teachers, and administrators are on sites like Amazon.com, Zappos…

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